01 — WHY US
One local team that handles the whole thing.
We've been helping Massachusetts small businesses get found and booked since 2003. Here's what that means for you.
02 — WHAT'S BROKEN
Why your small-business social feed is stuck.
After auditing hundreds of MA small-business pages, it's almost always one of these four.
No real plan
Random memes, stock quotes, and holiday posts don't add up to much. No calendar, and nothing that points back to the work you actually do.
Generic, canned voice
"Happy Monday! Hope you're having a great week" gets scrolled past. The way you talk to a customer on the phone is what wins them over.
Messages left hanging
A buyer messages Tuesday, you reply Thursday, and they already called someone else Wednesday. A fast reply is often the whole difference.
On-and-off posting
Three posts in a week, then silence for a month. When you go quiet, fewer people see you and your following stops growing.
03 — WHAT YOU GET
Posting, ads, and replies — all handled.
Managed social posting is built into our $500/mo package. Here's what that covers, month after month.
Up to 3 posts a week
A steady stream on Facebook and Instagram — a mix of jobs, reviews, tips, and behind-the-scenes.
Written in your voice
We learn how you talk to customers and write every post to match, with a clear next step to call or visit your site.
On-brand graphics
Your colors, logo, and fonts on every post — not a generic stock template.
Comments and messages answered
We reply during business hours and flag anything that needs you, so a ready buyer isn't left waiting.
Paid ads when you're ready
Add Facebook and Instagram ads aimed at the right people in your service area. We start small and put the budget where the leads come from.
One simple report
We show you which posts and ads drove calls and messages — no 40-page PDF, just what matters.
04 — HOW IT WORKS
From a quiet account to a steady stream of leads.
You stay in control the whole way. You approve everything before it goes live.
Free social audit
We look at your accounts and your top local competitors' to find what's working, what's missing, and the easy wins. You leave with a clear plan, not a sales pitch.
Plan & set up
We map out a month of posts and an ad plan for your service area, write everything in your voice, and design the graphics. You review and approve first.
Post, advertise & reply
We publish on schedule, launch your paid ads with a small starting budget, and answer the comments and messages that come in.
Measure & improve
We track which posts and ads drive calls and messages, then put more behind what works. You see steady, measurable progress over time.
05 — THE DETAILS
For a local business, social is about trust.
Most people don't pick their roofer, dentist, or accountant by scrolling Facebook. That's fine. For a local business, social media isn't there to cold-sell — it's there to back you up. When someone gets your name from a Google search, a friend, or a review site, they often check your Facebook and Instagram before calling. A current page that sounds like you turns "I'll look at a few options" into "I called them first."
Buyers check before they call
People often look at your Facebook and Instagram before reaching out. A page that hasn't posted in a long time can read like you've closed up shop.
A fast reply wins
A message is often a customer ready to buy. The faster someone hears back, the more likely they are to book — and on sites we build, our 24/7 AI receptionist catches the after-hours ones.
Why we don't chase viral
We aim for steady, on-brand, and current. A few good posts a week, every week, beats one lucky video and then months of silence. We won't promise viral posts or a flood of followers, because no honest agency can.
About pricing
Managed social posting is included in our Smart Website & Marketing Package — $500/mo on a 12-month agreement — alongside your website, local SEO, and the AI front desk. When you want to bring new people in, add Meta Ads management at $999/mo. Your ad budget is separate and always yours; we never mark it up. Your free audit confirms the exact scope.
Smart Website & Marketing Package
12-month agreement · social posting included
- Managed social posting
- On-brand graphics
- Comments answered
- Your website
- Local SEO
- AI front desk
Where social fits
Social works best next to reputation management (your 5-star reviews make some of the best posts you can run) and web design (one consistent look across your site and feed reads as far more professional than mismatched pieces).
Works best with
06 — FAQ
Social media questions, answered straight.
Most clients start with our Smart Website & Marketing Package at $500/mo on a 12-month agreement. Managed social posting is already included, along with your website, local SEO, and a 24/7 AI receptionist. When you're ready for paid ads, add Meta Ads management at $999/mo plus your ad budget, which is separate and always yours.
Probably fewer than you think. For most local service and B2B businesses in Greater Boston, Facebook and Instagram do the heavy lifting — that's where your customers already are. We'd rather you do two platforms well than five badly. At your free audit we tell you which ones are worth your time.
Yes. We do the writing and design in your voice, but you approve the plan before anything goes live. We learn your business and your tone, then handle the work each month so it's off your plate.
Yes. A comment or message is often a customer ready to buy, and an ignored one is a lead lost to the next business on the list. We reply during business hours, and on sites we build the 24/7 AI receptionist and chatbot can answer after hours and book the appointment.
It works best as part of a bigger picture, not on its own. For most local businesses, the calls come from showing up on Google and in the map pack — social keeps you top of mind. If you want the channel that drives the most local calls, start with our Local SEO services.
Our Smart Website & Marketing Package — which includes your managed social posting — is a 12-month agreement at $500/mo. We build your presence, run it, and show you measurable progress month after month. Paid social (Meta Ads management) is an add-on you can start or pause. You own every account and follower from day one.
07 — RELATED
Pair Social Media with...
Reputation Management
Turn your 5-star reviews into some of the best, most-shared posts you can run.
Explore Reputation WebWeb Design
One consistent look across your site and feed reads as far more professional than mismatched pieces.
Explore Web Design BrandBranding
Logo, colors, voice — the assets every post is built on. Branding first, posts second.
Explore Branding
Free social audit
See what your social media could actually be doing.
Get a free, no-pressure look at your current accounts — what's working, what's missing, and how you stack up against your top local competitors — plus a clear plan for the posts and ads that bring more calls.